A NEW SPORTS NUTRITION CATEGORY

A NEW SPORTS NUTRITION CATEGORY

Vifit Sport

Milk protein-based products for a faster recovery

Friesland Campina wanted to reposition their Vifit brand from daily dairy to a mainstream sports nutrition brand with the launch of a completely new range of recovery products for sporters.

The outcome was a design inspired by the world of performance sports gear to create a precise, modern and clean visual that balances nature with science.

Role – Graphic Design, Creative Process    |    Client – Friesland Campina    |    Agency – Design Bridge, Amsterdam    |    2017

vifit1
vifit4
vifit2

CONTACT

LinkedIn    |    info@ceroes.com    |    +31 628505507

LinkedIn    |    info@ceroes.com    |    +31 628505507